Conditional Access System, (CAS) a new ‘pay’ channel delivery system being implemented by the Telecom Regulatory Authority of India (TRAI), which gives TV viewers a choice to pay only for the channels they want to watch, commenced after the Delhi HC refused to grant an extension to its rollout. After many hiccups CAS came into force in notified areas of Delhi, Mumbai and Kolkata at the stroke of midnight on 31st December, 06. Consumers had for long campaigned for the freedom to choose the channels they would like to watch, rather than be forced to accept the package offered by cable operators who often clubbed popular channels with not so popular ones. TRAI regulation has at last made TV viewing a personal affair. CAS is government's solution to all the impediments in quality TV viewing and entertainment. It is government's special design, an answer to the broadcasters charging high subscriptions from the viewers but still not being able to provide quality TV viewing experience. CAS will organize the broadcasting industry right from the grassroots and avoid piracy and enable the government to keep an eye on what you see through your set top box.
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