Friday, 21 February 1997

DTH SERVICES IN A PERPLEXED SITUATION

DTH services were announced last year with much fanfare but are a non-starter till date due to the confused state of mind of our government. Earlier Doordarshan wanted to take the advantage of this direct to home technology but gave upto after the command was shifted to a new incumbent. All of a sudden it dawned on the authorities that DTH was only for a few and did not fulfill the social objectives of the National Broadcaster. No regulations existed in India that could harm DTH. Taking advantage of the situation and to have the benefit of being the first with their experience in heralding satellite revolution in India, Star TV announced its DTH plans. Hardly had their full-page advertisement appeared in the newspapers that the alarm bells started ringing in the government quarters announcing an apprehension of a similar chaos originating in the skies as it happened on the ground in the case of Cable TV.

DTH SERVICES IN A PERPLEXED SITUATION

DTH services were announced last year with much fanfare but are a non-starter till date due to the confused state of mind of our government. Earlier Doordarshan wanted to take the advantage of this direct to home technology but gave upto after the command was shifted to a new incumbent. All of a sudden it dawned on the authorities that DTH was only for a few and did not fulfill the social objectives of the National Broadcaster. No regulations existed in India that could harm DTH. Taking advantage of the situation and to have the benefit of being the first with their experience in heralding satellite revolution in India, Star TV announced its DTH plans. Hardly had their full-page advertisement appeared in the newspapers that the alarm bells started ringing in the government quarters announcing an apprehension of a similar chaos originating in the skies as it happened on the ground in the case of Cable TV.