Friday, 8 August 2014

Indian DTH is on Cloud Nine

With th arrival of new government in the country, things are changing in a positive way. The economy is going up and industrial production is increasing. This growth will also be reflected in Broadcast Industry in the coming times. However it needs a lot of change in the policies as most of the DAS regulations for implementing digitalisation have been challenged in the courts. 

DTH Status in INDIA

DTH Status in INDIA

DTH Value Additions keep it one up on cable

DTH has come a long way in 2014, getting a real boost from the MIB initiated mandatory digitization of cable TV. Started in 2004 with just one operator Dish TV, we have six private and one government funded FTA DTH service in India. With 64.82 million connected households, it offers best of the quality at par with the best in the world. What distinguishes a DTH service from cable TV in India is the multifarious value additions a DTH service provides to the consumer.

OTT Multiscreen Service Trends for the DTH Market

As consumer demand for high-quality video content on a wide range of devices continues to increase at a steady rate, many DTH providers are looking to enhance their current offerings with an OTT multiscreen service. In fact, according to research firm Parks Associates, multiscreen services now reach 66 percent of pay-TV subscribers in Western Europe, 21 percent in Eastern Europe, and 9 percent in Asia. 
Deploying an OTT multiscreen service can be easy utilizing an integrated video preparation solution that includes systems for encoding, packaging, recording, and playout. However, service providers do face a number of challenges. This article examines the key trends that DTH providers should take into account to ensure success in the OTT multiscreen environment.

TRAI recommends easier DTH licensing norms

It’s a bonanza for the six private DTH operators this time as Telecom Regulatory Authority of India (TRAI) has acted like a wish fairy for them giving them almost whatever they had wished in its recommendations on issues regarding DTH license. 
In its recommendation the authority has reduced their license fee to 8 per cent from the 10 per cent and levied on average gross revenue (AGR) basis rather than gross reven ue (GR) basis. Once the government accepts these recommendations, DTH operators will fee save up to 2.5 per cent to 3.5 per cent in license fee.

Software-centric Video Service Delivery Leveraging New Technologies for Enhanced Revenue Security

The video services industry is experiencing a steady technological shift towards networks and other infrastructure components that will be fundamentally based on IP technologies, signaling a movement away from a hardware-defined value proposition to one that is more software-centric and adaptable.