Monday, 21 September 2009


TV Serials and reality shows return with a complete make over. Why? Explains Cable Quest.
Television in the recent years has emerged as the biggest Infotainer. It comes with a complete package carrying information along with entertainment .Programmes telecast on the number of general entertainment channels (GEC) clearly project the paradigm shift in the viewers choice. ‘Saas bahu’ sagas loosing the TRP made senior executives of some of the popular GEC’s to conduct a research. The fiction as well as non fiction content had enough potential to tap. The channels innovated with the plots. The entire gamut of serials on various channels have female protagonist but in a different ‘avatar’.

Content Matters… a Nostalgia

Roop Sharma brings to the readers how the urgently required content code bill lies pending in the government files. With deteriorating content of the entire gamut of TV programmes, why the government is oblivious of the Indian sensibilities? 
Whenever a serial or a reality show breaks the morality norm, the country and the Gover-nment jump to action. Show cause notices to the channels and apology scrolls run by them seem a mere eyewash. 'Sach ka Saamna', is not the first show that has generated controversy and invited public wrath. I can't even imagine a single day when parents and kids watch a TV show together. Not only shows but the advertisements are also insensitive and sensationalizing. The decency is completely missing today. 

Sunday, 20 September 2009


Migrating to All-Digital
Pa rt-I
Over the past few years, the cable industry has been adding digitally modulated signals to the downstream spectrum to accommodate high-speed data, digital video, video-on-demand (VOD) and voice. A few operators have done something called digital simulcast, where most or all of the analog TV channels are duplicated in the digital lineup. The latter allows subs to receive all services with a single digital set-top box.

Tuesday, 1 September 2009

Content Worries

Recession is fading and a lot needs to be done. The Prime Minister, Dr. Manmohan Singh's speech on the Independence Day brings hope. Despite droughts in many parts of the country he assured the country men that the government was taking adequate measures to make the economy better. Lets see... 
To talk of the industry, the Television content in India is in flux. Previously one single channel enjoyed the monopoly as the channel’s popularity relied on a programme’s popularity. But, now things have changed. Viewers have a lot to choose from. The loyalty is programme based rather than channel based. Presently four to five GEC channels are vying for the top slot but, their position changes weekly, depending on each episode of the popular programme. Reality TV is in vogue these days. Be it talent shows, comedy shows or entertainment. Some shows are indigenous while others have borrowed from western concepts. 

September 2009

Tuesday, September 1, 2009 -- TRAI further extended the date for submission of information by the stakeholders for tariff issues for Cable TV services in Non-CAS area till 22 September' 09.

Can Infrastructure be Shared in Broadcasting Sector

Broadcasting Industry today has grown to an enormous size in the country. Each Distribution Platform Operator (DPO) retransmits on an ave...