Friday, 1 October 2010

May the Commonwealth Games be a Success

It is sad that Commonwealth Games which could have been the pride of the nation have become a national shame, what with blame of corruption, bad construction, delayed projects, falling bridges and snakes in the rooms. But one important aspect is that we are getting all the news from the news channels and the print media. As usual, is the media creating a negative hype to gain TRPs? The media has no big news these days other than the CW Games. Even some foreign participants have also commented that in every such big event, glitches exist but they are never hyped so much by the media as being done here. 
So far not much has been commented by the media on the broadcasting front. I wish some of the channels had done an in-depth study of the systems in place, particularly when it is the first time that live HD broadcasts will be made by India. Even the ministry does not speak about the event much perhaps, they are aware that hardly anyone in India will see the HD broadcasts. There are very few HD TV households and high cost of the HD STBs prohibit DTH and cable operators to distribute these to the subscribers. I wish the government could have done some thing in this regards to make the Games memorable for the Indian masses too. 

This time TDSAT held their consumer disputes redressal seminar in Pondicherry. TDSAT is truly doing a good service to the industry apart from settling disputes amongst the stake holders. Industry has more faith in TDSAT than the regulator TRAI who has not succeeded in reforming the industry in a big way in the last six years. Even the consumers have not benefitted from their reforms because all their recommendations either lie in the cold storage in the Ministry or are being questioned in the courts. 
IBC in Amsterdam, held last month had been the largest so far as far as footfalls are concerned. It indicates that the industry is out of the recession time and on its way to progress once again. 3D production and broadcasts have been the centre of attraction this time. Also content production for multiple platforms is being implemented all over to exploit the new media. The Net is becoming the most robust and important media for distributing content, more than even the Mobile. 
India’s first IPO by an independent MSO, Sea TV of Agra was issued last month. It is heartening to hear that the company has very ambitious plans of extending the network as well as launch satellite channels. Hope many more will follow. 

—— Lt. Col. (Retd.) K K Sharma



No comments:

Post a Comment

Can Infrastructure be Shared in Broadcasting Sector

Broadcasting Industry today has grown to an enormous size in the country. Each Distribution Platform Operator (DPO) retransmits on an ave...